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Mobile SMS Text Message Marketing and QR Codes

Mobile SMS Text Message Marketing and QR

10:45, 21/9/2015 .. 0 comments .. Link

I am going to outline a couple of scenarios of how a typical service provider can increase his revenue promoting SMS Text Message Marketing to their clients. I will illustrate this by using a typical selling process for a print shop. This could actually be any type of service provider for business like a graphic design company, copy shop, sign shop, marketing or even an advertising agency.

You get a client to come into your place of business who commissions you to produce an order for some printed marketing material such as business cards, postcards, fliers, postcards, binders or whatever the printed product you normally produce and sell.

This scene is very procedural in nature you discuss with your client what exactly it is that they want you to produce for them. You collect the payment, deliver the order and your customer is happy with their order and may even refer one of his business associates to you for future printing.

All of the same details as scenario number one apply but with one minor change. Instead of just taking the order and producing it for them, you now introduce your customer to text messaging marketing to enhance and greatly improve or enhance the response rate and effectiveness of the materials that they are ordering.

You illustrate the sms mobile marketing response rate, ROI of the process and now you can up sell that customer into an SMS/Text Messaging Marketing campaign which depending on their financial resources can include the creation of additional services which you can provide directly or outsourced. It could be a landing page for his lead capturing, a mobile landing page by using QR Codes to lead their customers or prospects there and which will allow the them the ability to track the effectiveness of their messages, etc.

Whether you own a printing or copy shop company, sign company, advertising or marketing agency, architectural supply company where you produce marketing materials for Architects or are a consultant. You need to read and take action on what you'll discover here.

 



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